Common Affiliate Marketing Terms and Definitions

Affiliate marketing is a performance-based marketing strategy where businesses offer commissions to affiliates for promoting their products and services. However, for those new to affiliate marketing, the terms used in the industry can be confusing. In this blog post,...

Fake Clicks and Bad Traffic: What to Look For

In the online advertising world, click fraud and bad traffic can have a major impact on the success of a digital marketing campaign. To ensure that your ad budget is being spent effectively, it’s crucial to detect and reject fake clicks and bad traffic. This not...