by Fraudlogix | Feb 3, 2023 | Ad Fraud and Bots
Ad fraud is a growing issue in the digital advertising industry, estimated to cost advertisers billions worldwide. One way fraudsters carry out ad fraud is by using outdated browser versions and their corresponding user agents. An outdated browser version is one that...
by Fraudlogix | Jan 27, 2023 | Ad Fraud and Bots
Mobile app spoofing is a growing concern in the world of technology. It refers to the practice of creating fake versions of legitimate apps and distributing them through various means, such as third-party app stores or online marketplaces. These fake apps often look...
by Fraudlogix | Jan 27, 2023 | Ad Fraud and Bots
The Video Ad Serving Template (VAST) standard is a widely used protocol for serving video ads on the internet. It provides a common format for ad servers and video players to communicate, allowing for the seamless delivery of video ads. However, as with any...
by Fraudlogix | Jan 27, 2023 | Ad Fraud and Bots
In-app delivery has become an essential part of the mobile app ecosystem, allowing users to purchase goods and services directly through their mobile devices. However, as with any online transaction, in-app delivery is vulnerable to fraud. Therefore, it is crucial to...
by Fraudlogix | Jan 27, 2023 | Ad Fraud and Bots
In the world of digital advertising, hit inflation and hit shaving are two common practices that can skew the data used to measure the effectiveness of ad campaigns. Both practices can result in inaccurate metrics and harm the bottom line for advertisers. Hit...
by Fraudlogix | Jan 27, 2023 | Ad Fraud and Bots
Ad injection and ad stacking are two common methods used in ad fraud, where fraudulent actors manipulate online advertising to make money through deceitful means. Ad injection is the process of adding unwanted or unauthorized ads to a website without the knowledge or...
