3 Ways To Combat Ad Fraud on Your Platform

3 Ways To Combat Ad Fraud on Your Platform

Advertising, these days, is about more than just reaching the right audience – preventing ad fraud is a necessary precaution that should be part of any ad campaign. That’s because ad fraud is a booming business in itself. Opportunistic marketers may resort to...
4 Steps Platforms Can Take to Prevent Bots

4 Steps Platforms Can Take to Prevent Bots

Bad bots – you don’t want to deal with them. You don’t want them to slow your growth, and you don’t want bad bots on your platform. You probably wonder how to keep them away. Advertising on platforms across the internet has become a way to grow an audience and...