Fake Clicks and Bad Traffic: What to Look For

In the online advertising world, click fraud and bad traffic can have a major impact on the success of a digital marketing campaign. To ensure that your ad budget is being spent effectively, it’s crucial to detect and reject fake clicks and bad traffic. This not...

Click Ad Fraud: What Is It & How To Stop It?

Click fraud is a widespread issue in digital advertising, with estimates suggesting it costs advertisers billions of dollars annually. For almost as long as there have been pay-per-clicks (PPC), there has been click fraud, costing every business’s marketing...