Link between data breaches and affiliate fraud

Link between data breaches and affiliate fraud

Data breaches seem to be making headlines on a daily basis lately. The recent Equifax and Capital One hacks alone exposed the personal, financial, and contact information of more than 250 million Americans. Thousands of gigabytes of personal data are now exposed to...
What is Affiliate Fraud?

What is Affiliate Fraud?

Affiliate fraud is a type of advertising fraud that involves any false or corrupt activity executed to collect commissions from an affiliate marketing program fraudulently. It’s estimated that 2% of all affiliate transactions are attributed to fraud....
The Not-So-Obvious Effects of Affiliate Fraud

The Not-So-Obvious Effects of Affiliate Fraud

Monetary loses are the number-one thing that comes to mind when thinking of affiliate fraud, after all, there’s a lot of money on the line here. A report by the IAB shows that one-third of organizations are spending 10-plus percent of their online marketing...