by Fraudlogix | Sep 4, 2019 | Ad Fraud
Data breaches seem to be making headlines on a daily basis lately. The recent Equifax and Capital One hacks alone exposed the personal, financial, and contact information of more than 250 million Americans. Thousands of gigabytes of personal data are now exposed to...
by user | Jun 21, 2019 | Affiliate Fraud
Affiliate fraud is a type of advertising fraud that involves any false or corrupt activity executed to collect commissions from an affiliate marketing program fraudulently. It’s estimated that 2% of all affiliate transactions are attributed to fraud....
by Fraudlogix | May 13, 2019 | Affiliate Fraud
Monetary loses are the number-one thing that comes to mind when thinking of affiliate fraud, after all, there’s a lot of money on the line here. A report by the IAB shows that one-third of organizations are spending 10-plus percent of their online marketing...
by Fraudlogix | Mar 26, 2019 | Affiliate Fraud
Performance marketing is a popular and ever-growing part of the marketing mix. It’s a smart way to go, paying only for those campaigns that actually PERFORM, however, when hackers fake a KPI (e.g., a sale, lead, install, or action) the money pouring into that portion...