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Ad Fraud on WiFi Connected Devices
Bots and ad fraud made up 12% of ad impressions on wi-fi connected devices in Q2, 2022. A decrease of 3.1 percentage points over Q1. Fraudlogix is a cybersecurity company building bot and ad fraud solutions since 2010. We prevent bots in all environments, including...
Learn How New Advancements in Bot Solution Vendor Technology Will Change How You Do Business
Do you have time to worry about bots? Of course not. Whether you’re building up your website, managing orders, coming up with new marketing ideas, or handling the day-to-day needs of your business or brand, you’re pretty busy as it is. You don’t have a lot of time to...
4 Steps Platforms Can Take to Prevent Bots
Bad bots – you don’t want to deal with them. You don’t want them to slow your growth, and you don’t want bad bots on your platform. You probably wonder how to keep them away. Advertising on platforms across the internet has become a way to grow an audience and...
3 Common Bot Prevention Approaches for AdTech and MarTech
Bots – and we’re talking about the malicious sort – are never good. Unlike the helpful web-crawlers that keep sites visible or the on-site bots that chat with customers and keep pages interactive, fraudulent bots exist only to harm your company’s bottom line. Whether...
The Importance of Reducing Ad Fraud in Digital Advertising
Ad Fraud is on the rise. Last year alone, a cybercrime report found that bot-driven fraud was up 41% in the first two quarters of 2021. In Q4, bots and ad fraud made up almost 16% of ad impressions according to new research from Fraudlogix. Bot fraud hits e-commerce...
Bots: What They Are and How To Stop Them
Websites and apps receive two types of traffic requests: those from humans and those from bots. Bots are automatic processes that interact with websites, apps, and APIs. Good bots perform tasks and add value to a user's experience, like a chatbot that asks if you need...
What is Marketing Fraud? A Guide to Stopping Bots
Before you launch a new marketing campaign, there are a few things you should ask yourself: What are your goals? How much of your revenue are you going to spend on marketing? How much of your marketing spend are you willing to lose to bots? Let’s take a look at that...
How To Use a Bot IP Blocklist
What's an IP blocklist and why is it essential to running your network, platform, website or app? An IP blocklist is a security measure put in place to prevent access to a network system from specific IP addresses that are known or suspected to be associated with...
Ad Fraud % by Country 9
Singapore and Sri Lanka have the highest and lowest percent bot and ad fraud in this group of countries in Asia. Over 36 billion ad impressions were examined by Fraudlogix, a trusted leader in digital ad fraud detection for over a decade. Data from this report...
Ad Fraud % by Country 8
Poland and Slovakia have the highest and lowest percent bot and ad fraud in this group of countries in Europe. Over 36 billion ad impressions were examined by Fraudlogix, a trusted leader in digital ad fraud detection for over a decade. Data from this report includes...